Convenience and mobility

Lots of consumers have the feeling of a permanent lack of time. Celerity and convenience became more important, particulary in the food sector.

The trend of consumption in between and out of the office, called „snacking“, increases more and more. Although the consumers are looking for snacks in high quality. Whereas the snacks could have absolutely premium character, because the consumers ain´t disposed to accept losings. The food should be fresh, but purchasing and consumption shouldn´t be time-consuming.

„Fruity Fips“ the fresh fruit cocktail made by „Lausitzer“ is ideal to go. A fruit kick for fast pleasure.

Lots of types of the „Lausitzer“ fruit juices are available in practically 0,2 l bottles. So you can enjoy apple, orange, multivitamin, grapefruit, tomato, sour cherry, banana and peach juice at job and leisure.